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Demand Strong for Wheels Up Stock in First Day of NYSE Trading

A NYSE Floor Manager commented that Wheels Up founder and CEO Kenny Dichter’s ring of the opening bell was the longest he had ever heard. Courtesy Wheels Up
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Key Takeaways:

  • Wheels Up (NYSE: UP) went public on the NYSE on July 14th after a business combination with Aspirational Consumer Lifestyle Corp., experiencing strong trading volume and two volatility-induced pauses on its first day.
  • The capital raised from the listing will accelerate Wheels Up's investment in technology, product offerings, and global growth strategies, expanding its private aviation marketplace.
  • The company reported significant growth in Q1 2021 with a 68% year-over-year revenue increase and 56% more active members, driven by its comprehensive private aviation solutions aiming to democratize private flying.
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On Wednesday, July 14, Wheels Up became listed on the New York Stock Exchange (NYSE) after announcing that it has officially closed a “business combination” transaction with Aspirational Consumer Lifestyle Corp., a Cayman Islands exempted special purpose acquisition company. First day trading on the NYSE was strong for what is now known officially as Wheels Up Experience (NYSE: UP) when it saw volume of 6,953,356 shares changing hands. The stock opened at $11.08 and ranged from $9.32 to $15.00 before closing at $11.51.

Interest in UP was so intense on the first day of trading that the NYSE initiated two five-minute “Limit Up-Limit Down (LULD)” pauses because of the extreme volatility. A “LULD pause” is a Securities and Exchange Commission (SEC) rule that means trading of a stock is briefly halted by the electronic systems when it exceeds a predetermined price range determined by supply and demand parameters. It is not uncommon for newly-listed stocks to draw so much volume that such pauses occur. Incidentally, the LULD pauses coincided with an appearance on CNBC by Kenny Dichter, Wheels Up founder and CEO.

Dan Pimentel

Dan Pimentel is an instrument-rated private pilot and former airplane owner who has been flying since 1996. As an aviation journalist and photographer, he has covered all aspects of the general and business aviation communities for a long list of major aviation magazines, newspapers and websites. He has never met a flying machine that he didn’t like, and has written about his love of aviation for years on his Airplanista blog. For 10 years until 2019, he hosted the popular ‘Oshbash’ social media meetup events at EAA AirVenture Oshkosh.

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