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In Depth with JoeBen Bevirt Illuminates the Joby Vision

In the quest to free vertical flight, the engineer makes good on a childhood dream.

JoeBen Bevirt spoke with FLYING at the Paris Air Show 2023. [Credit: Stephen Yeates]
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Key Takeaways:

  • JoeBen Bevirt's vision for Joby Aviation originated from a childhood dream of creating quiet, vertical takeoff and landing (VTOL) aircraft to easily access his remote home without disturbing its serenity.
  • He founded Joby Aviation to develop all-electric VTOL aircraft and their supporting transportation system, realizing this dream only became feasible with significant advancements in lithium-ion battery technology.
  • Joby Aviation adopts a deeply vertically integrated approach, controlling everything from material properties to software, to ensure the highest performance and safety, and is now nearing certification with its conforming production prototype.
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In the folds of the Santa Cruz Mountains in California, a boy grew up dreaming of a different kind of flight—one that wouldn’t be constrained by the traditional means of lifting off and landing in challenging places, just like the remote enclave his parents called home in the 1970s and ’80s. Yes, helicopters would, in theory, take him where he wanted to go, but the noise produced by a typical combustion engine and rotor blades shattered the quiet he wished to preserve.

This dream provoked a vision for JoeBen Bevirt—one he has singularly pursued ever since.

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