The Cirrus Life. Now at jet speed. That’s the tagline Cirrus Aircraft created after the market introduction in late 2016 of the SF50 Vision Jet, a product that is positioned as an ideal step-up airplane for a competent owner of a Cirrus SR22 and who already well understands and embraces all that life entails.
The Cirrus Life: Three Remarkable Days at the Cirrus Vision Center in Knoxville
Key Takeaways:
- Cirrus Aircraft cultivates the "Cirrus Life" brand, positioning its aircraft like the SF50 Vision Jet as tools for an enhanced lifestyle and appealing to buyers emotionally.
- To elevate the customer experience, Cirrus established the Vision Center in Knoxville, Tennessee, chosen for its amenities and accessibility, as a world-class facility for aircraft delivery, training, and service.
- New owners, particularly of Vision Jets and special edition models, receive an "unforgettable" luxury delivery experience in Knoxville, featuring high-end amenities, personalized services, and unique leisure activities, designed to be a "world-class" customer journey.
Key takeaways sponsored by Aviator Pro | Start Your Training ->
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