Alaska Airlines Boeing 737 MAX 9 landing in an Orca Livery isolated against a bright sky. [Photo: Shutterstock]
Key Takeaways:
Alaska Airlines launched its new "West Coast Wonders" livery featuring photorealistic orcas on a Boeing 737-9, which also promotes concern for endangered southern resident killer whales.
The design was created using Boeing's newly developed inkjet printing process for aircraft, significantly reducing production time compared to traditional multi-step painting.
This innovative inkjet technology allows for highly detailed, custom designs by applying all colors in a single step, offering a more efficient and versatile livery application method.
What do you get when you combine new graphics technology and concern for the environment? A killer whale on the tail of a Boeing 737 of course.
Alaska Airlines launched its new “West Coast Wonders” livery this month with a photorealistic image of a pod of orca frolicking on the side of 737-9. The design was created through Boeing’s newly developed inkjet printing process.
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Meg Godlewski has been an aviation journalist for more than 24 years and a CFI for more than 20 years. If she is not flying or teaching aviation, she is writing about it. Meg is a founding member of the Pilot Proficiency Center at EAA AirVenture and excels at the application of simulation technology to flatten the learning curve. Follow Meg on Twitter @2Lewski.