Alaska Airlines Boeing 737 MAX 9 landing in an Orca Livery isolated against a bright sky. [Photo: Shutterstock]
Key Takeaways:
Alaska Airlines launched its new "West Coast Wonders" livery, featuring a photorealistic image of orcas on a Boeing 737-9, which aims to promote concern for endangered killer whales.
This detailed design was made possible by Boeing's newly developed inkjet printing process for aircraft, which applies billions of dots of ink to curved surfaces.
The new inkjet technology significantly reduces the time and complexity of applying liveries compared to traditional masking and painting, allowing for highly intricate and photorealistic designs.
What do you get when you combine new graphics technology and concern for the environment? A killer whale on the tail of a Boeing 737 of course.
Alaska Airlines launched its new “West Coast Wonders” livery this month with a photorealistic image of a pod of orca frolicking on the side of 737-9. The design was created through Boeing’s newly developed inkjet printing process.
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Meg Godlewski has been an aviation journalist for more than 24 years and a CFI for more than 20 years. If she is not flying or teaching aviation, she is writing about it. Meg is a founding member of the Pilot Proficiency Center at EAA AirVenture and excels at the application of simulation technology to flatten the learning curve. Follow Meg on Twitter @2Lewski.
