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NICHOLAS AIR Founder Aims to Make Private Aviation Personal

Company CEO NJ Correnti shares his success story.

Founder NJ Correnti has made NICHOLAS AIR unique among its competitors. [Courtesy: NICHOLAS AIR]
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Key Takeaways:

  • NICHOLAS AIR is a 25-year-old private aviation company, founded by NJ Correnti, which differentiates itself by prioritizing being the "best" in member experience over simply being the biggest.
  • Correnti built the company from the ground up, personally performing various roles, driven by a passion for aviation and a commitment to creating an unmatched travel experience.
  • A key to NICHOLAS AIR's sustained success is its vertical integration, with all aspects including pilots, crew, administration, and maintenance managed by in-house employees rather than subcontractors.
  • The company offers a highly curated and personalized member experience, including unique services like the Customer Courier, and selectively partners with members to maintain its high standards.
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In the realm of business aviation, travel options include one-off charter flights, assorted leasing options, jet card memberships, fractional ownership, and owning your own eight-figure aircraft. 

Dozens of private aviation companies offer some or all of these options. Some companies often jump into the business believing they have an innovative solution or can offer access for less than competitors—then they’re gone. Others that have hedge fund backing may believe that their financial strength will help them through the natural ebb and flow of business travel when the economy shifts, travel drops off, or fuel prices skyrocket. None of that matters if the experience falls short.

Randy Bolinger

Randy Bolinger is the founder of AMPT Associates, a boutique aviation, marine, powersports, and transportation brand marketing agency, and was formerly the editorial director of FLYING and global marketing leader for Gulfstream, Cirrus, Volvo, and other world-class brands.

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