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NICHOLAS AIR Founder Aims to Make Private Aviation Personal

Company CEO NJ Correnti shares his success story.

Founder NJ Correnti has made NICHOLAS AIR unique among its competitors. [Courtesy: NICHOLAS AIR]
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Key Takeaways:

  • NICHOLAS AIR is a private aviation company founded by NJ Correnti, built from the ground up with a focus on delivering a superior, personalized member experience over simply being the largest.
  • Its success and longevity are attributed to strong vertical integration, where all aspects of service—including pilots, crew, maintenance, and customer support—are handled by in-house employees.
  • Founder NJ Correnti emphasizes a deeply personalized approach, with his name on the company signifying direct accountability for ensuring every member interaction is a five-star experience.
  • The company offers unique services like a Customer Courier for member cargo and maintains an exclusive membership based on a mutual understanding and partnership, rather than just transactional relationships.
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In the realm of business aviation, travel options include one-off charter flights, assorted leasing options, jet card memberships, fractional ownership, and owning your own eight-figure aircraft. 

Dozens of private aviation companies offer some or all of these options. Some companies often jump into the business believing they have an innovative solution or can offer access for less than competitors—then they’re gone. Others that have hedge fund backing may believe that their financial strength will help them through the natural ebb and flow of business travel when the economy shifts, travel drops off, or fuel prices skyrocket. None of that matters if the experience falls short.

Randy Bolinger

Randy Bolinger is the founder of AMPT Associates, a boutique aviation, marine, powersports, and transportation brand marketing agency, and was formerly the editorial director of FLYING and global marketing leader for Gulfstream, Cirrus, Volvo, and other world-class brands.

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