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How to Become a Factory Demonstration Pilot

A factory demo pilot travels the world, showcasing airplanes to prospective customers and their representatives. Textron Aviation
Gemini Sparkle

Key Takeaways:

  • Factory demonstration pilots travel globally to showcase aircraft to prospective customers through demonstration flights and at aviation events, a role demanding significant travel and customer focus.
  • Key qualifications include a bachelor's degree (often non-technical aviation), commercial pilot ratings, and exceptional interpersonal skills, relationship-building ability, and communication experience (e.g., from flight instruction).
  • Entry into this career path typically involves starting in other company piloting roles or OEM development programs, with networking at aviation events and internships serving as valuable stepping stones.
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A factory demonstration pilot, or “demo” pilot, travels the world, showcasing airplanes to prospective customers and their representatives. Manager of Textron Aviation’s ProOwnership program, Brandy Hearting — herself a former demo pilot for the company’s piston, turboprop and turbine products — hires pilots who may transition into these positions. She explains this exciting career.

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