John and Martha King founded King Schools more than 48 years ago as a result of the intersection between their passion for aviation and instruction, and their entrepreneurial spirit. At EAA AirVenture at Oshkosh, Wisconsin, on Thursday, the Kings previewed their first nonfiction title aimed at the business market.

LIFT: How to Start, Run and Grow Your Own Successful Business takes a look at the guiding principles by which the Kings have established and grown their businesses over the span of their life together—a life in which they deliberately set out to work as entrepreneurs and partners in every way.
