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JetBlue Sweetens Spirit Deal Again

The airline offers an improved proposal, increased by $150 million ahead of the Frontier vote.

A JetBlue aircraft.
JetBlue aircraft [Credit: JetBlue]
Gemini Sparkle

Key Takeaways:

  • JetBlue has increased its cash offer to acquire Spirit Airlines to $31.50 per share, comprising a $30 upfront payment and a $1.50 prepayment from an increased reverse break-up fee.
  • To demonstrate commitment and address regulatory concerns, JetBlue raised its reverse break-up fee to $350 million, significantly higher than Frontier's offer.
  • JetBlue continues to argue its proposal is "superior," criticizing Spirit's board for not fully evaluating it due to antitrust concerns, and made a direct appeal to Spirit employees promising better terms.
  • This enhanced bid comes ahead of Spirit's crucial shareholder vote on the competing Frontier offer, with Spirit's board acknowledging and now reviewing JetBlue's updated proposal.
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JetBlue (NASDAQ: JBLU) again attempted to sweeten the deal to buy the airline in a letter to Spirit’s (NYSE: SAVE) board of directors on Monday. JetBlue is offering $31.50 per share in cash, which combines a $30 upfront deal fee and a $1.50 pre-payment from a raised break-up fee. An increase from the previous $30 per share offer, JetBlue continues to make its case that its offer to buy Spirit instead of Frontier (NASDAQ: ULCC) is a ‘superior proposal.’

In the statement, JetBlue CEO Robin Hayes said, “The key features of our improved proposal—the up-front cash payment and increased reverse break-up fee—reflect the seriousness of our commitment and underscore our confidence in completing this transaction.”

Michael Wildes

Michael Wildes holds a master’s degree in Logistics & Supply Chain Management, and a bachelor’s degree in Aeronautical Science, both from Embry-Riddle Aeronautical University. Previously, he worked at the university’s flight department as a Flight Check Airman, Assistant Training Manager, and Quality Assurance Mentor. He holds MEI, CFI & CFII ratings. Follow Michael on Twitter @Captainwildes.

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