Helicopter Association International, the nonprofit trade organization founded 75 years ago, announced Tuesday that it had rebranded as Vertical Aviation International (VAI) due to the evolving vertical aviation industry.
Board chair Nicole Battjes and president and CEO James Viola said in a letter to VAI members that the name change was made to reflect the “wave of expansion” being ushered in by new aircraft and technology. They said the new moniker is part of a “transformative journey” but promised members the group’s commitment to the industry wouldn’t change.
- READ MORE: HAI Celebrates 75 Years
“While our name and appearance have evolved, the most important change is our expanded focus,” the executives’ letter read. “We support all aircraft capable of vertical or short takeoff and landing—and yes, that absolutely includes helicopters. Those aircraft complete missions that no other aircraft can accomplish, and we are proud to represent them.”
The VAI leaders said the rebrand will better serve vertical aviation communities and enable the organization to better work with legislators and regulators.
With the change also comes a new name for the organization’s annual conference and trade show, which will now be called VERTICON.
