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Bombardier: Airport Delays Are Speeding Up Shift to Bizjet Travel

Éric Martel, CEO of Bombardier, told investors during a second-quarter earnings call that airline schedule disruptions are creating demand for business aviation travel.

"Demand for business aviation continues to grow to new members of the flying public," Bombardier president and CEO Éric Martel told investors. [Courtesy: Bombardier]
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Key Takeaways:

  • Frequent disruptions in commercial air travel are making business aviation a significantly more appealing and reliable alternative for travelers.
  • Bombardier is experiencing strong demand, evidenced by high business jet utilization, a substantial $14.7 billion backlog, and a belief from its CEO that the pandemic-accelerated growth in business aviation represents a permanent market expansion to new customer segments.
  • To capitalize on this growth, Bombardier delivered 28 aircraft in Q2 and unveiled new models like the Global 8000 and Challenger 3500, with deliveries for the latter starting soon.
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“With every passing month of airport and flight schedule disruption, business [aviation] travel becomes a more appealing option.” That’s what Éric Martel, president and CEO of Bombardier, told investors recently during a second-quarter earnings call.

Martel said the assessment was evidenced by the high utilization of business jets this year by his company, as well as its competitors.

Michael Wildes

Michael Wildes holds a master’s degree in Logistics & Supply Chain Management, and a bachelor’s degree in Aeronautical Science, both from Embry-Riddle Aeronautical University. Previously, he worked at the university’s flight department as a Flight Check Airman, Assistant Training Manager, and Quality Assurance Mentor. He holds MEI, CFI & CFII ratings. Follow Michael on Twitter @Captainwildes.

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