Job Description: Establish corporate brands, develop advertising campaigns, achieve sales goals and shape public opinion for companies ranging from aircraft and avionics manufacturers to airlines. These are just some of the opportunities that aviation careers in sales, marketing and public relations offer, says Cherry Evans of the Virginia Department of Aviation. As director of the department's Communications & Education Division, her job exemplifies the wide-ranging possibilities in the arena. "We're responsible for promoting aviation awareness and education," Evans says, "in addition to our involvement in policy development, government and legislative affairs, air service development, research and development of community small air transportation systems, and in advancing economic development at Virginia's airports." Other responsibilities include design, development and distribution of printed and electronic communications, video production, logo/message design and other branding activities, and interacting with the public and government officials.