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Cessna Raises Price of Skycatcher

By Robert Goyer / Published: Nov 22, 2011
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Flying Magazine | The World’s Most Widely Read Aviation Magazine

Cessna Skycatcher

Cessna late last week told Flying that it would raise the price of its popular light-sport Model 162 Skycatcher substantially to reflect the actual costs of producing the airplane. The former price of $114,000 will increase at the New Year to $149,900. The big increase is somewhat deceiving, though, as the airplane will come standard with several former avionics and other options that most buyers were selecting and that previously would have increased the price to $130,000.

The increase, Cessna's VP of communications Dianne White told us, was due to the company wanting to make the production of the Skycatcher “sustainable,” which the new price would do, she said. White added that the revised price is consistent with the prices of the Skycatcher’s main competitors.

When they made their deposits, White said, Skycatcher customers did not lock in a price with their $5,000, nor did they lock in a position. Those customers will be able to hold their place in line but at the new price not the old. Any deposit holders who weren't happy with the increase, White told us, would be able to cancel the order and receive a refund.

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dlamarca's picture

We are looking at the problem with GA right here. We can talk profitibility all day and all year but the bottom line is that even the bottom level aircraft are the price of a small home now. That's what's wrong with GA and IMHO this is what's killing GA. It's absurd. This was supposed to be a light trainer and it's ballooning up to $150K from around $114K. If you want to encouraging flying the industry needs to reduce barriers to entry - not just continue along talking about the "bottom line" for manufacturers.

Look at Piper's entry level trainer and look at the pricetag...almost three times that of the Skycatcher. It's just absurd. There's no other word for it. A new loaded 182 was About $40000 in 1974. Look at it now. Look at all of this. It's disheartening. I remembe reading over and over again on blogs where aviators would rail on Mac Mc for writing in a way that suggested that everyone who flew needed to make at least $100K a year. Was he wrong? Not in my book. This needs to change or GA is going to disappear and fast.

Alan SMoak's picture

I totally agree. I tried to buy a new Skycatcher and had a very good dealer trying to keep the sale going but I don't think Cessna wants to sell the Skycatcher. I was told so many different lies and mistruths. Firts I was toold I would have to fly out to Cessna, Accept the airplane the go to a ground school then take a taining course, then leave the airplane at Yinglin for the options I ordered from CESSNA then fly back home and fly back out therein several days to get the airplane. Then Yingling calls at 10 the next morning and demanded I drop what I was doing and drive 20 miles to the bank and wire them half of the options costbefore 2:00, then I was told it would probally be a week or more before I could get the airplane, then to ad insult to injury they sent me a bill and on each item there was a 20% misc. fee to each item, autopilot misc.after charging 9,000 for it and 2800 to install it then $400.00 for misc???, oil quick drain $65.00 and so on I asked if this was for the coffee and donuts for the supervisors while they watche them charge $185.00 to install an oil quick drain then added another $45.00 for misc. Wait a minute this is the airplane they said was to be built in China to keep the cost down now they are charging these prices and now again raising the price another $20,000. Ha! Taking jobs from aAmericans and giving them to China? We all need to stop buying Cessna's. And if I when i get rich you can bet your bottom dollar I will not buy a Cessna jet!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! Enough is enough. Go sell your airplanes to fools in other country's Cessna. Cause we American's ain't gonna buy your Chinneze products no more!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

gpeare's picture

Buy or build an RV. Vastly superior in every way to any Certified plane on the market. Even the glass is superior than certified over priced junk. I personally installed a full EFIS and autopilot make certified stuff look silly.

But more seriously, we are all suffering from the removal of wealth creating industry. When an engineer is told he is not needed here, be it Canada or USA as someone in India making $6 an hour can do it, well guess what... Thank you GLOBALIZATION! Such treachory can not be sustained much longer.

veeder4's picture

For the record, there are some of "us Americans" who can actually spell and write. And good luck sir with not buying Chinese products.

That being said, I am saddened that Cessna is raising the price of the SkyCatcher. Like the first poster alludes to, the aviation glory days seem to have been back in the 50s - 70s, when a regular person could still afford to fly. I just don't understand what is driving up all the costs...I mean, they are manufacturing the damn thing in China now. So what is it? Liability? Insurance? Raw Materials? Certification? Shipping costs? Greedy profits?

I guess one could always purchase an LSA aircraft for less, but I kind of like the assurance that a certified airplane brings.

Vermeer's picture

"White added that the revised price is consistent with the prices of the Skycatcher’s main competitors. "
----
That's the magic phrase right there. Someone at Cessna thinks that they were leaving money on the table by being too aggressive on pricing. The goal for Cessna is not to provide affordable airplanes; it's to not lose sales to the competition & try to get pilots to upgrade to costlier models & jets.

This is why Frank Robinson is such a hero: he saw a niche for smaller certified helicopters priced bellow 1M and has been serving that niche successfully for 30 years.

Outside of medical reasons, I really don't see why anyone would go for an LSA when you can find really great deals on used regular airplanes. I just saw a 2006 Diamond DA-20 Eclipse on Controller.com for $80,000. Sure, there's no glass cockpit, but the composite airframe is like new. This beats any LSA out there for value.

lmaynard's picture

Alan Smoaks experience is really sickening. I think Cessna's problem is that they obviously don't have control over their own costs. Recently saw a video where they decided that putting the prop on last would save money and time over earlier installation in the building process. Duh! They also came up with the amazingly ingenious idea to better utilize their manufacturing space in Wichita. They should move south to Charleston like Boeing did. They will never make it in the single engine business if they keep doing things like this. They also made a big mistake when they took the Rotax out of it because it was a pretty sporty airplane with the Rotax. The Rotax also burns mogas. They can't compete overseas in emerging Asian markets with an avgas airplane. Sorry to say, but we may have to acccept airplanes built in Asia to get something we can afford. Or build your own like I did. Can't beat the RV series for performance and price. The RV-12 is a much better airplane and will run rings around the Cessna for a price that will allow you to buy 2+ RVs for one Cessna.

mtbevins's picture

Think of what you could do to a Cessna 150 for a fraction of the cost of new Skycatcher? You could buy a low time 150 for around $20K, install a new 0-200D $23K just like the sky catcher. Nice paint job for $10K, new leather seates for $2K, new panel and radios and glass for about $35K. Now you would have $90K in a 150 but if the goal was to have a safe new or like new training aircraft you could have the best of the best for $60K less than the sky catcher. Now good luck getting your money back out of it, but goal was to build a Skycatcher for less.

dhedeman's picture

The Cessna Flycatcher is an insult to American aviation. I can't believe any American worth his Stars and Stripes would actually buy one of these Chinese pieces of composite garbage. Cessna must have had their collective heads up their exhaust pipes when they did the deal on that ugly cowbird. Apparently there are a lot of pilots out there with more money than brains and gumption; a fact I can attest to after being associated with American aviation for 40 years, owning 10 certified aircraft, and building three. If you want to fly fast, safely, and inexpensively, it can easily be done for under $25,000.

dhedeman's picture

The Cessna Flycatcher is an insult to American aviation. I can't believe any American worth his Stars and Stripes would actually buy one of these Chinese pieces of composite garbage. Cessna must have had their collective heads up their exhaust pipes when they did the deal on that ugly cowbird. Apparently there are a lot of pilots out there with more money than brains and gumption; a fact I can attest to after being associated with American aviation for 40 years, owning 10 certified aircraft, and building three. If you want to fly fast, safely, and inexpensively, it can easily be done for under $25,000.

patoloco's picture

FYI for dlamarca....almost any inflation calculator will tell you that $40,000 in 1974 is CURRENTLY equal to about $180,000.00 in 2011 dollars. I know, I know, sucks to know that aviation has always been for the wealthy. But, when you try to push air aside with plastic and metal, it's gonna cost money.

Mv031161's picture

Cessna has a probem and it is called textron. Textron and cessna have had a problem since Lewis Campbell sarted picking apart and replacing long term Cessna,s with Textron people destroying the grear mid western conservative company into what we have today. In addition to make it even worst, Lewis retired and named Scott Donnely as his succesor. Scott Donnely childish temper tandrms is destrying what once used to be a great company. He has placed his old GE "Pal" in Scott Ernest at the helm of Cessna and he has no clue at all what he is doing. We are withnessing the beggining of the end of Cessna. As for he Skycatcher...it was doomed from the very beggining! China unwillingness to allow cessna to test flght in china, Qc problems, weight issues, paint issues, lead issues, Lack of ability to get the rest of the world to accept certification of an AMSE built aircraft. Plus the well kept secret of receiving aircraft engines with internal corrosion from china (ask yingling) is just a few items to maintain. Scott Ernest is disolving the greatest asset Cessna ever had and thats their independent international sales force. While all the manufacturers are going back to have feet on the ground, cessna is once again following instead of leading the aviation world as it used to be! Wichita is becoming another Detroit and this one is strictly on the lack of abilities of their leaders!

elmog's picture

I hope Cessna reads these comments as they reflect the views of pilots that actually own and fly GA aircraft. I do not believe that Cessna is going in the right direction by outsourcing an entire aircraft to China and then charging up the Kazoo like it was build right here in the good 'ole USA. When they first announced the Flycatcher entry level trainer I did not even consider it as a viable option for even a nano second. If you want a trainer you can still buy a used one for about 1/5 of what they want for the Flycatcher. I do not want to line the pockets of the Chinese, nor reward Cessna by purchasing this overpriced composite mistake. I think that the GA industry has already died, we're just waiting for dirt to be thrown over the casket.

reykjavik's picture

I think Cessna simply wants to kill the Skycatcher. They are much more interested in jets, where the margins are high, half the plane is made in Mexico, and the Skycatcher is of zero interest. Forget that without an affordable training aircraft there WILL BE NO JET PILOTS, and you see the inability of Textron to thing strategically. The price increase just shows that the Chinese misadventure is a fiasco and shows that the plane, with all the give backs of Witchita labor, could and should have been made in Kansas, where skilled workers don't make junk. Exactly what was gained in assembling in China, taking apart, sending to back to Yingling for REASSEMBLY AND TEST and there goes the price increase. Just plain stupid management, hell bent on offshoring, the fad of the day.

Don't be surprised if Textron's automatons cancel the whole program. If you can't build your own (and most don't have time or skill to do so) and really want an LSA from one of the vendors, like Tecnam, who is actually committed to building state of the art LSAs.

jrandv's picture

Here is what EAA recently wrote about a new $80,000 Trainer on the market:

"Pipistrel’s Alpha Trainer is aimed squarely at the commercial flight school/private owner markets. First glance at the Alpha Trainer could come as early as April at AERO, but the company will display at AirVenture Oshkosh 2012.

November 23, 2011 – In response to what it calls aircraft priced beyond the reach of the average person or flight school, Pipistrel unveiled plans last week for the Alpha Trainer, a new, fully equipped light-sport aircraft aimed squarely at the commercial flight school/private owner markets and aggressively priced at just under $80,000. The Slovenian manufacturer based the design on its established Virus SW with a number of enhancements for the flight training world. Pipistrel says it may be displayed as early as the April 18-21 AERO 2012 in Friedrichshafen, Germany, but the company is set on showing off the Alpha Trainer at EAA AirVenture Oshkosh 2012 next July."

kkrumm's picture

GA RIP!

Mv031161's picture

R.I.P. Cessna...... And the bleeding of high talent at Cessna continues....now Mark Paoulucci is gone too!!

N666UF's picture

Cessna's VP of communications said, "Skycatcher customers did not lock in a price with their $5,000, nor did they lock in a position."

So those who trusted Cessna with deposits got 2 surprises. One that production switched to China and two that the price would rise by $35 grand. That's a one-two punch in the customers face. Makes me wonder if Cessna is counting on people just cutting their losses and letting Cessna keep the 5G deposit, buy a C150 for 18K, and come out way ahead?

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