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Beechcraft Reborn?

By Robert Goyer / Published: Jan 04, 2013
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Beechcraft King Air Single

Is the plan wishful thinking or solid business?

This Is a New King Air

Understandably, HBC is exercising caution in its discussions of future products. At the same time, it hopes to stir up excitement and optimism by throwing out a few morsels, including a short set of proposed specs for the King Air single. 

It also showed a chart of its tentative new lineup that had a grayed-out spot in it for a new King Air, though it shared no other details. The problem with a new King Air is finding a niche for it between the entry-level C90GTx, with a maximum weight of about 10,500 pounds, and the King Air 350i, which has a max ramp weight of better than 15,000 pounds. The thoroughly modernized King Air 250, the latest version of the B200 model (one of the most popular cabin class airplanes ever) sits midway between the 350i and the C90GTx. 

Even if there were no new niches within the lineup, a modernization program might make sense. All models currently come equipped with the Rockwell Collins Pro Line 21 flight deck. That company’s new Fusion line is, of course, the current state-of-the-art. Garmin would surely like to get in on the conversation, as its G3000 and G5000 suites are moving upscale and might prove a good fit. It already has suites in the Baron and Bonanza. New King Airs might also feature upgraded engines, though all three models already boast late-generation Pratt & Whitney engines. 

Another possibility, now that HBC raised the subject, is a composite fuselage King Air twin. Such a structure would bestow upon the airplane all the same benefits — better top speeds, pressurization, cabin room and payloads — it would bring (in theory) to the concept single. The development program for such an airplane would surely be expensive, though. 

In the end, the new Beechcraft will come about in one form or another, though the pain for owners, employees, vendors and partners has been great and will continue to be so for some time. It’s possible, indeed probable, that new developments in the story will emerge after we’ve sent this story off to the printer, though it does seem likely we’ve seen the last of Beechcraft as a manufacturer of business jets, at least for many years to come. 

What we are almost certain to see is a leaner Beechcraft, one focused on a range of aircraft that, one might argue, was its strength all these years — airplanes with propellers that work hard, carry a good load, are fun to fly and make money for their operators. 

If all goes as planned, a Beechcraft like that might just fly. 

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ChampPilot44's picture

Someone forgot to tell Beech that Pilatus already built that plane.

Thomas Boyle's picture

Using the King Air brand on a single-engine airplane strikes me as a terrible mistake, from a branding perspective. Ouch.

Michael4yah@msn.com's picture

A Pilatus is not a Beechcraft. Using a King Air brand on a single engine turbo prop is a great idea. Times are a changing and this sounds to me to be the next logical step. It will be an American Plane and open up a new income stream to replace the jets that are being discontinued. All of our American companies need to take a slow steady paced strategy and build deeper pockets so the next time we have a government induced recession they wont lose part or all of their companies.

nrosoff's picture

There are currently three manufactures making single engine truboprops (Piper - Meridian, Socata - TBM, and Pilatus - PC-12). Two companies have announced they are are considering making a single engine Turboprop (Cessna, Cirrus) and two others are actually making single engine Turboprops ( Kestrel - Alan Klapmeirer, Epic - Experimental and has plans to manufacture a part 23 ). Sounds like a crowded market.

King Air is just a trade name and will not make one make a bit of difference.

If you you look at the three existing manufacturers, the Pilatus is a Truck (a nice one) but might be overkill for most applications, the TBM is very fast (310kts) but way over priced, and the Meridian is the most efficient and a great value for the money. Most the the the wannabes are trying to build a plane that combines the qualities of these three. If I were to speculate the only two that have a chance at that are Kestrel (as a result of the carbon fiber airframe and Honeywell engine), or Cessna because of there deep experience and resources.

N3922B's picture

Who is willing to trust Beech with their money after what they did to those warranties?
If I had a million dollars plus to spend it certainly wouldn't be on a plane made by folks that will go back on their obligations to their customers, all the while the executives fussing about getting their bonuses. Walter must be doing barrel rolls in his grave.
Beechcraft is a mere shadow of it's former self.

Vermeer's picture

This is a good idea and shows that the new Beechcraft is serious about doubling down on its previous success. The King Air name is a valuable asset and like Fender's "Stratocaster" and Toyota's "Prius" brands, it can be used to produce variations of already successful designs.

Basically if you already love the King Air, what about one that is less expensive and uses a composite fuselage? Check YouTube to see how the TBMs are made by guys forming aluminum panel by hand. Beechcraft can use their Jet-building experience to create precision products and beat the competition.

The Beechcraft management is hopefully going to make decisions that help the company instead of trying to get as much money for themselves. We'll see...

Thomas Boyle's picture

In my mind, the defining characteristic of a King Air, the thing that differentiates it from other small turboprops, is that it has two engines.

That's what comes to mind, just as "Stratocaster" means "electric guitar" and "Prius" means "hybrid".

It is not important that turbine engines are so reliable that you don't really need the redundancy of two engines. Some people want it, and that's what makes a King Air stand out. An single-engine King Air just means the brand doesn't stand for anything at all (except maybe that the company is afraid that Beechcraft isn't a brand anymore).

To my mind, Beechcraft is an excellent brand. If management wants to double down by using an existing airplane type brand, use a single-engine brand and call the new machine the Beechcraft Turbo Bonanza.

But maybe I'm wrong: in any case, I don't make my living in brand management...

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